The Insight Economy Report
Preview Insight Economy Report

The Insight Economy Report

The value of consumer insight on a company’s bottom line can’t be underestimated, but at the same time, businesses face numerous challenges in relation to investing resources efficiently, choosing the right research methods, or turning data into changes that make a difference.

The special interest report “Insight Economy”, published in The Times, provides in-depth knowledge and forward-looking guidance for better marketing research.

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Topics covered in the report:

  • New methods to understand subconscious consumer behavior
  • Opportunities in artificial intelligence
  • The value of social intelligence

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About Tobii Pro

Tobii Pro is a business unit within Tobii Group, the world leader in eye tracking. We help businesses gain unparalleled insights into human behavior with eye tracking solutions and research services. Ever since the start of the company in 2001, our mission has been to make eye tracking as accessible as possible and to make eye tracking easy to use for everyone.


Make better business-critical decisions by seeing through the eyes of your customers and audience.


Learn more about Tobii Pro